Sustainable underwear made by women for women.
A new generation of girls and woman are defining themselves through who they want to be and NOT how they look like. And whilst leading by example, these women are reframing the conversation.
Consequently, LÖV’s mission is to be the answer to woman’s demand for comfort. Underwear that reinforces the life you are aspiring to have. Therefore we have designed pieces to make you feel empowered and support you on your way to achieving your goals.
LÖV’s underwear moves and adapts with you. It's all about your choices and your dreams. We believe that there is nothing more attractive than your confidence. #LÖVYOURSELF
Made in Europe
Maike Luedenbach, Founder Of Löv