Provenance

GB chew

GB chew

5 Park St, United Kingdom

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  • Founded: 2017
  • Employees: 1
  • Directors: 2

GB chew Ltd was set up by Lucy Ponsonby when trained as a chef at Leiths school of Food & Wine. Lucy enjoys a wine gum or two but became aware of how much refined sugar and processed food was in our everyday diet, which caused headaches, fogginess and guilt.

From 2014 she experimented with unique recipes from the kitchen table and sold from a vintage coffee GB van to west Londoners. Her quest was to resolve the unsatisfactory trade-off in the sweet snack category for conscious consumers, who were willing to pay for REAL food, good food with a cuppa or wanting convenience on the go for them or their kids. They would fret over the choice between refined sugar-fused confectionery and bakery products or bland and small health bars which all, in different ways, fall short of what they desired. Lucy’s customers in the van started asking her to make sweet tasting food that happened to be healthy, they didn’t want simple snacks with only 3-5 ingredients, so this started GB chews mission.

Top of the premier league for those like us who love a truly nutritious and 100% organic sweet snack that tastes champion and doesn’t leave you wanting or guilted out! Each GB chew slice boasts exceptional quality, total health and surprising lush flavour. It’s unique and distinctive because of the Yacon root syrup and Flaxseed meal blend, which enhance your digestive system with vital prebiotic fibres. The natural sugars in Yacon root aren’t absorbed into the blood stream, preventing you from those dreaded sugar spikes and foggy head. Added vegan protein from nuts and seeds ensure balanced steady energy.

APRICOT ORANGE GOJI - Chock-full with antioxidants, Unsulphured apricots and goji berries – a Chinese wonder fruit. It’s seedy, soft and sweet with a powerful punch of orange.

ZESTY LEMON SPIRULINA - Despite its distinctly plant green colour, this world’s most nutritious Aztec protein makes an exotic mash-up with a lemon zing.

BAOBAB ALMOND BROWNIE - A rich fudgy sensation, with an almond, raw cocoa crunch and the unique caramel flavour of the African Baobab.

Don’t worry you will be satisfied with the full flavour, big chew and sensible portion of our Stealthily Healthy Slices!

  • Values
    • authenticity
    • Sourcing from undisputed origins or producing with signature methods.

    • animal welfare
    • The wellbeing of animals.

    • community
    • Sharing a common area or interest.

    • craftsmanship
    • Creating or producing with a high level of skill.

    • environment
    • The natural world as affected by human activity.

    • heritage
    • Passing down objects or qualities from previous generations.

    • equality
    • Providing individuals the same status, rights or opportunities.

    • creativity
    • The use of imagination or original ideas to create things.

    • innovation
    • Introducing new methods or ideas to change what has already been established.

    • originality
    • The quality of being independent, creative or novel.

    • human rights
    • Rights inherent to each and every human being.

    • charity
    • The voluntary giving of help, typically in the form of money, to those in need.

    • family
    • A bond existing within a group of people mutually associated with each other.

    • education
    • The theory and practice of passing and acquiring knowledge.

    • collaboration
    • Working with another to produce something.

    • quality
    • Meeting the minimum standard or higher, required to satisfy customer needs.

    • sustainability
    • Meeting the needs of the present without compromising the ability of future generations to meet their own needs.

    • ethical trade
    • Assuming responsibility to improve the working conditions of disadvantaged people in supply chains.

Photos

  • We picked off the tubers, replanted the rhizomes for another year of growing.

    We picked off the tubers, replanted the rhizomes for another year of growing.

    5 Park St, United Kingdom

  • A apple, pear sweet crisp texture, Yacons store it as inulin, which is made up partly of fructose, a sugar. Humans can't digest inulin, so our bodies don't use it, reducing the number of calories and provides cultures.

    A apple, pear sweet crisp texture, Yacons store it as inulin, which is made up partly of fructose, a sugar. Humans can't digest inulin, so our bodies don't u...

    5 Park St, United Kingdom

  • You know it's time to harvest when the beautiful orange flowers peep up.

    You know it's time to harvest when the beautiful orange flowers peep up.

    5 Park St, United Kingdom

  • After a year of growth, we have masses of Yacon tubers!

    After a year of growth, we have masses of Yacon tubers!

    5 Park St, United Kingdom

  • GB Chew

  • GB chew

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