Belu
Shop This BrandBelu has 9 Proof Points
Climate 2
Waste 3
Nature 1
Workers 2
Communities 1
What makes Provenance trustworthy?
Provenance ensures that every claim a brand makes about its sustainability efforts, through our platform, comes with proof.
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These claims, known as Proof Points, help shoppers like you make informed purchases – because every item bought has an impact on people and planet.
What type of brands are on the Directory and how are they listed?
You’ll find hundreds of brands listed and more join every day. By default, brands are listed in order of most to least number of Proof Points on the Directory homepage.
How do I use the Provenance Directory?
The Provenance Directory is a great place to discover and buy from brands that match your values. You can:
- Use the search bar to find a particular brand and browse its Proof Points
- Filter brands by product type (e.g. haircare), by area of impact (e.g. Vegan) or by retailer (e.g. Cult Beauty)
- Scroll the Directory from top to bottom to explore the range of impact our brands are having on people and planet
To provide feedback or suggestions on the Provenance Directory, just contact us.
Brand Proof Points
Carbon Measured
In 2023 Belu's carbon footprint was 5,774 tonnes of CO2e.
Climate
Living Wage Employer
Living Wage Foundation has accredited this company as an employer that pays a 'living wage' to all staff.
Workers
Purpose Before Profit
As of the start of 2025, Belu has given WaterAid £6.1m (since 2011).
Communities
SBTi Approved Targets
The Science Based Targets initiative (SBTi), founded by CDP, the United Nations Global Compact, World Resources Institute, and the WWF, drives ambitious climate action in the private sector. Its mission is to enable organizations to set emissions reduction targets in line with the latest climate science. It aligns corporate action with global efforts to limit warming to 1.5°C above pre-industrial levels, as per the 2015 Paris Agreement.
Climate
Social Enterprise UK
This company is a member of Social Enterprise UK, a network that provides members with guidance, opportunities, and a collective voice for the sector.
Workers