U Beauty is built on the promise that you don't need a 13-step routine to see results. The future of skincare is about simplicity and efficacy. We are motivated by the belief that great products should solve problems, deliver results and simplify your life.
Sustainability is as important as efficacy: With a zero-waste goal, we’ve been awarded The Butterfly Mark by Positive Luxury for our environmental efforts. Our bottles are made out of recycled plastic and are recyclable, and our formulas are always clean, non-GMO, gluten-free, non-toxic and free of fillers. All our products are manufactured in a CO2-free facility, and we keep the lights on with 100% green energy. We’re adamantly against animal testing and certified by Cruelty Free International. Finally, thanks to our initiative with One Tree Planted, for every unique order placed, we plant one tree.