West Hollywood, United States

Shop This Brand

Versed has 4 Proof Points

Climate Waste 2 Nature 2 Workers Communities

What makes Provenance trustworthy?

Provenance ensures that every claim a brand makes about its sustainability efforts, through our platform, comes with proof.


These claims, known as Proof Points, help shoppers like you make informed purchases – because every item bought has an impact on people and planet.

What type of brands are on the Directory and how are they listed?

You’ll find hundreds of brands listed and more join every day. By default, brands are listed in order of most to least number of Proof Points on the Directory homepage.

How do I use the Provenance Directory?

The Provenance Directory is a great place to discover and buy from brands that match your values. You can:

  1. Use the search bar to find a particular brand and browse its Proof Points
  2. Filter brands by product type (e.g. haircare), by area of impact (e.g. Vegan) or by retailer (e.g. Cult Beauty)
  3. Scroll the Directory from top to bottom to explore the range of impact our brands are having on people and planet

To provide feedback or suggestions on the Provenance Directory, just contact us.

Brand Proof Points

Product Proof Points


Baby Cheeks All in One Hydrating Milk

Keep It Supple Body Oil

Zero-G Smoothing Eye Cream

The Fix Emergency Eye Mask

Day Dissolve Cleansing Balm

On the Rise Firming Serum

Just Breathe Clarifying Serum

Vacation Eyes Brightening Eye Gel

The Shortcut Overnight Facial Peel

Stroke of Brilliance Brightening Serum

Found the Light Powder with Vitamin C

Hydration Station Booster with HA

Skin Soak Rich Moisture Cream

Dew Point Moisturising Gel-Cream 20ml

Nix It Complexion Solution

Wash It Out Gel Cleanser

Photos, Please Brightening Tightening Mask

Look Alive Hydrating Plumping Mask

Find Clarity Purifying Mask

Day Dissolve Cleansing Balm

Weekend Glow Brightening Solution

Press Restart Gentle Retinol Serum

Keep The Peace Blemish-Calming Cream Cleanser

Day Maker Microcrystal Exfoliator

Silk Slip Conditioning Tinted Lip Oil

Doctor's Visit Instant Resurfacing Mask

Sunday Morning Antioxidant Oil-Serum