KraveBeauty

Brand claims

1% for the Planet

Verified

To receive the 1% for the Planet mark, a business must donate 1% of its annual revenue to environmental solutions.

Communities

B Corporation

Verified

B Corp has assessed the social and environmental performance, from supply chain and input materials to charitable giving and employee benefits.

Workers

Donates to Charity

Evidenced

Krave Beauty donates 1% of their website purchases to Women’s Earth Alliance.

Communities

Female-Led Business

Evidenced

Krave Beauty is owned by Liah Yoo.

Communities

Person of Colour-Led Business

Evidenced

Krave Beauty is owned by Liah Yoo.

Communities

PETA Cruelty-Free

Verified

PETA is an animal rights organisation founded in 1980 by Ingrid Newkirk & Alex Pacheco and is headquartered in Virginia, USA. PETA's certification body sets a standard for ‘cruelty-free’ and ‘vegan’ products. These include cosmetics, personal care, and household-cleaning products.

Nature

PETA Cruelty-Free & Vegan

Verified

PETA is a certification body who sets a standard for ‘cruelty-free’ and ‘vegan’ products. These include cosmetics, personal care, and household cleaning products. They were founded in 1980 by Ingrid Newkirk & Alex Pacheco and are headquartered in Virginia, USA.

Nature