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Unlock brand value in FMCG with product transparency

Build loyalty with existing customers and connect with new ones. Use Provenance-powered transparency to make sustainability communications core to your brand.

Princes

Building trust in sourcing across a product range

Princes knew they could better use their fish traceability data to prove their responsible sourcing. Using Provenance, they now offer a customer-facing transparency experience across their product range online and in-store.

Napolina

Taking the lead by opening up on first-mile progress

Napolina has been tackling illegal labour in their Italian tomato supply chain for many years. With increased media attention, they are now using Provenance to communicate on their progress and take the lead in their category.

ANCHOR

Communicating a sustainability story in a trustworthy way

Aware of the environmental challenges dairy represents, Anchor is working to reduce carbon – at scale – in their supply chain. Together, we set out to prove and share the credentials around reducing their carbon footprint directly with shoppers through an on-pack activation showing proven results.

Marleybones

Launching a brand with a new level of ingredient transparency

Marleybones wants to show customers that they can trust what ingredients go into their pet food. Working with Provenance, they mapped out their full supply chain to launch with a blockchain transparency experience off-pack and on their website.

Provenance Transparency program

Grow the confidence to communicate openly

Opening up about your products creates greater focus on your supply chains from the media, NGOs and conscious shoppers. We help you gather all the details so you can confidently talk about what you are doing now and identify opportunities in the future.

Join the world's biggest FMCG brands

Unlock brand value in FMCG with product transparency

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