Find brands proving their claims

All claims are independently validated against global
certification and regulatory standards

Brands
2,300+
Products
85K+
Claim standards
100+

The Inkey List

The Inkey List logo

4 Proof Points distributed in:

Waste Animal welfare Communities
See the Impact →

Then I Met You

Then I Met You logo

4 Proof Points distributed in:

Animal welfare Communities
See the Impact →

The Ordinary

The Ordinary logo

4 Proof Points distributed in:

Waste Animal welfare Communities
See the Impact →

The Outset

4 Proof Points distributed in:

Waste Animal welfare
See the Impact →

This Works

4 Proof Points distributed in:

Animal welfare Workers Efficacy
See the Impact →

Tsu Lange Yor

4 Proof Points distributed in:

Waste Animal welfare Communities
See the Impact →

TOTM

4 Proof Points distributed in:

Animal welfare Workers Efficacy
See the Impact →

Trilogy

Trilogy logo

4 Proof Points distributed in:

Nature Animal welfare
See the Impact →

Versed

Versed logo

4 Proof Points distributed in:

Waste Animal welfare
See the Impact →

Westlab Salts

Westlab Salts logo

4 Proof Points distributed in:

Waste Animal welfare Efficacy
See the Impact →

Westman Atelier

Westman Atelier logo

4 Proof Points distributed in:

Waste Animal welfare Efficacy
See the Impact →

ZENOLOGY

4 Proof Points distributed in:

Communities Workers
See the Impact →

Abel EU

3 Proof Points distributed in:

Nature Animal welfare Communities
See the Impact →

AKT London

3 Proof Points distributed in:

Animal welfare Workers
See the Impact →

Algenist

Algenist logo

3 Proof Points distributed in:

Waste Animal welfare Efficacy
See the Impact →

Aromatherapy Associates

3 Proof Points distributed in:

Animal welfare Workers Efficacy
See the Impact →

ARTAH

ARTAH logo

3 Proof Points distributed in:

Waste Animal welfare
See the Impact →

AUGUST&PIERS

3 Proof Points distributed in:

Waste Communities
See the Impact →

Babo Botanicals

3 Proof Points distributed in:

Animal welfare Workers
See the Impact →

Beyond Belief Brewing Co

3 Proof Points distributed in:

Waste
See the Impact →

Blanco Niño

3 Proof Points distributed in:

Nature Waste Animal welfare
See the Impact →

Blind Barber

3 Proof Points distributed in:

Waste Animal welfare Communities
See the Impact →

Blooming Blends

Blooming Blends logo

3 Proof Points distributed in:

Waste Animal welfare Communities
See the Impact →

BLÜH ALCHEMY

BLÜH ALCHEMY logo

3 Proof Points distributed in:

Animal welfare Communities
See the Impact →