Brands where women hold ownership or leadership positions, as disclosed by the brand and reviewed by Provenance. This is an evidenced category. Brands provide documentation of their ownership and leadership composition, which Provenance reviews against defined disclosure criteria. The sole claim in this category is Female-Led Business. Each listing shows the specific leadership claim made. Claims are reviewed biennially by Provenance, and brands are required to disclose any changes to ownership or leadership structure between reviews.