The Framework About
Communities

Championing a Cause

This business dedicates additional resources to improve an environmental or social cause related to its industry. It plays an active role in the financing and monitoring of an initiative within its sphere of influence.

Sustainable Development Goals
Reduced inequalities
Proof Point Level
Product Business

Criteria

  • This business dedicates additional resources to deliver social or environmental improvements related to its industry
  • Supporting this cause must be embedded in the way the business operates
  • This must be a long-term (minimum of 3 years), regular commitment that the business has an active role in (for example through campaigns, in-person participation and sourcing practices, though it should go beyond the latter) - it must be more than an ad-hoc or one-off monetary donation
  • This Proof Point may not be used in conjunction with a Donates to Charity Proof Point if referring to the same initiative

Publication Requirements

  • Please provide information about the initiative(s) supporting the cause, the projected impact and how commitment is guaranteed in the long term.

Accepted Evidence

Evidence should strongly support the claim and will be made publicly available

  • Latest impact or sustainability report detailing the initiatives and the business’ involvement
  • Program/project report detailing the initiatives and the business’ involvement

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